If you’re a new or potential Virtual Assistant it can be really difficult to imagine what types of business owners would hire you and how that relationship would begin. I already have a blog post on how VAs landed their first client, but I was interested in finding out whether the same methods applied when it came to signing up subsequent clients.
Posts Categorized Marketing & finding work
Like a handshake, a business card can say a lot about you as well as the type of business you operate. Because it’s often the first point of contact for potential clients and therefore needs to create the right impression, I’ve put together a list of the most common mistakes I’ve seen when collating cards so you don’t unwittingly make them.
Although I had often outsourced the occasional one-off task, I was actually doing everything myself and only started regularly working with a VA after I broke down in tears after spending most of the week dealing with a host of support emails instead of getting any real work done. That was the moment I knew it was time to get some help.
Because Associate work is a great way to take on more work both when starting out and as you become more successful, I asked my VA Handbookers Facebook group to post up any questions they had on the subject and then I asked some volunteers who had experience of both sides to answer them. This is what they said:
If you’re a new Virtual Assistant or thinking of becoming one, I’m sure you’re worried about how you will get new clients. So to help you get an idea of who could be that elusive and exciting first client, I asked members of my VA Handbookers Facebook group a load of questions about their first one including how they got them and what tasks they needed help with.
If you want to have a satisfying and fulfilling freelance career it’s really important to have clients that you enjoy working with – because there’s no point in leaving a (horribly unfulfilling, tedious but secure) full-time job to still be miserable at work! A great client is a truly wonderful thing and they’re actually not as hard to find as you might think.
Aside from analysing LinkedIn profiles and groups for my clients and using LinkedIn to identify, research and qualify potential clients for my own VA business, I also used to write loads of LinkedIn profiles as part of my CV writing business – so when it comes to LinkedIn, I’ve seen it all! There are good profiles and truly dreadful profiles – here’s what a good one looks like:
At the end of the day, the main thing every potential and new VA wants to know is “where do I get clients?”. Because this is the question on the lips of every freelancer and something I discuss in every single training session, I thought I’d share the three most successful methods I’ve found of how to fish for and land your first client.
Writing LinkedIn profiles isn’t just something I used to do as part of my CV writing business, social media was also my VA niche and I spent a lot of time on LinkedIn researching and assessing profiles and groups for social media consultants and marketers. LinkedIn is a massive subject, but one of the things I want to share with you is how to effectively connect and then start conversations with those new connections.
An “elevator pitch” is how you would deliver a summary of your product, business or service to someone during a short elevator ride. It’s not a sales pitch, it’s a concise explanation of who you are, what you do, who you do it for and why someone might want this. It’s useful to have an elevator pitch when networking, so let me show you how to write one.