An “elevator pitch” is how you would deliver a summary of your product, business or service to someone during a short elevator ride. It’s not a sales pitch, it’s a concise explanation of who you are, what you do, who you do it for and why someone might want this. It’s useful to have an elevator pitch when networking, so let me show you how to write one.
Posts Tagged Clients
Every VA needs to find clients, but unless you come from a marketing background, you’ve probably never promoted yourself before. In fact, the thought may fill you with complete horror! Well, I’m sorry to tell you that you may not like putting yourself out there, but people can only hire you if they know you exist! Worry not though, I’ve got you covered.
One of my readers recently sent me an email suggesting I write a post on how to qualify a new client. Only two weeks into her new career, she’s already encountered a complete time-waster and wanted to share her experience in order to prevent others from having the same experience. This is what she told me:
You might have seen some outsourcing websites where freelancers can register, bid, and apply for jobs posted up by companies and individuals around the world. People Per Hour, 3desk, Fiverr, Guru, oDesk and Elance are just a few of those sites but there are a ton out there if you look. But do these types of websites actually lead to paid work?
As a freelancer, you’ll definitely be networking at some point. However, I know from experience that you’ll also be met with a few blank stares when you tell people what you do! Although Virtual Assistance is becoming better known, to some people you may just as well have said you were a quantum cat herder. Here’s how to explain what you do when networking.
When I first started working for myself, it never once occurred to me that I could or should fire a client. I’d worked as an employee for years and employees are the ones who get fired not the other way around – plus I was new at freelancing and thought it was important to take all the work I was offered. Rookie error…