When you first start out as a Virtual Assistant, you’ll need to have a good think about what services you want to provide. If you’ve already decided on your niche then you’ll know exactly what your chosen target market needs doing but, if you’re like I was when I first started and you haven’t, here are a few things to think about that might help you work it out.
So you’ve decided to go ahead and become a Virtual Assistant. You know who your target market is, what services you’re going to offer and you’re all ready to get going… all you need now is to decide what to call your shiny new business. Of course, this is easier said than done! So exactly how do you decide on your company name?
Once you’ve decided what to call your Virtual Assistant business, you may want a logo. On one hand, your logo is just a formality so you can launch your business, and on the other, it represents who you are, what you stand for and will also be on all your marketing materials. Plus, if you get it wrong it could be a complete headache to redesign later!
One of the hardest things to decide when you become a Virtual Assistant is how to set your rates. If you charge by the hour then you’ll never earn more than there are hours in the day which is why it’s better to get a client on a retainer or charge a project rate. “But how does that work and how do I do that?!” I hear you cry. Well let’s look at those options in more detail:
When you decide that you’re going to become a Virtual Assistant and take over the Universe, one of the many, many things you’ll need to do is tell the Government you’re no longer working for The Man but for many men and women instead. The information below is based on current UK tax laws so make sure you’re up to date with what you need to do if you live outside of the UK.
Virtual Assistants often feel apprehensive about attending networking events but, as many VAs say it’s their most successful way of landing clients and because you’re going to have to do it anyway, it (literally) pays to be good at it. Talking to a room full of strangers may sound daunting, but with my advice, you’ll be a networking superstar in no time.
When I started out as a Virtual Assistant I thoroughly researched other VA websites and noticed that many of them mentioned contracts or terms and conditions – yet when I asked another Virtual Assistant in my area about them she said she never used a contract and simply trusted her clients. So what did I do?
When I’m trying to talk a client through a task it always helps if I can either see what they’re looking at on their screen or they can see what’s on mine so I can show them what to do. A really easy way to do this is to use the free screen-sharing facility on Skype.
At some point during your VA career, you’re going to get some late-paying clients – it’s just the way things are. Some clients are fantastic and pay your invoices immediately, some like to cut it fine, and some will really test your patience. Here’s how to deal with the late payers without going all Daenerys Targaryen on them.
This is a Virtual Assistant case study and interview with Kathryn Hall. Kathryn runs My Virtual Sidekick, is based in Shoreham in Sussex and has been providing admin support and transcription services to creative women since 2011. This is the story of how she became a VA.