£597 - see payment options
Create a working life you love that fits around your family and works for YOU for a change by setting up and running your own Virtual Assistant business.
All my knowledge and experience (as well as my heart and soul) has gone into this DIY course which covers everything you need to set up and run a successful business.
Stop thanklessly slogging your guts out working for someone else when you can do exactly the same tasks on your own terms - and keep all the money!
This section covers how to analyse your career history and assess your skill set so you can work out whether you already have a niche and what your services should be.
This covers what you should charge, how to invoice and get paid, setting up a business bank account, data protection (GDPR), tax and insurance. Basically all the legal stuff!
I show you how to create your own flexible, working calendar so you can happily manage your training, personal and work commitments without dropping the ball or going insane.
It's important to thoughtfully consider and establish your personal brand. From deciding on your company name and logo, to what you should write on your VA website.
This detailed marketing section covers how to land your first client as well as how to confidently promote your business. You also receive free access to my marketing course.
I show you how to effectively run your VA business once you've set up. This includes managing client work and expectations and how to stay motivated and on track.
Containing job postings, Q&A sessions, a buddy up scheme, a book club, challenges and local meetups. I also give you weekly personal advice and feedback on your progress.
Are any of your other downloads and courses included in the course?
Yes, you get all my smaller downloads and templates as well as my Guide on How to Get Clients and the marketing course. You do not get the minute taking, WordPress, pricing or email marketing courses (or any legal docs), but you do receive exclusive discounts for all of them.
Do I need to have been a PA to do the course?
My own background was actually hospitality and events so, although I had basic admin skills, I'm living proof that you don't need advanced secretarial skills. A VA is a freelance administrator however so you do need to already have organisational and admin abilities - just like you would need artistic ability to work as a tattoo artist for example.
Does the training cover how to do social media and tech stuff?
No, because there are as many types of VAs as there are types of business. The course shows you how to use the skills you already have to find clients.
Do I have any access to you?
Although I don't offer one-to-one consultations, you do get access to a private trainee-only Facebook group called the Rock Stars. I'm very active in this group and I hold monthly live group Q&A sessions as well as give personal advice and feedback via the weekly 'Coffee Morning' post.
What else happens in the Rock Stars Facebook group?
Loads of things! There's the Friday 'Coffee Morning' mentioned above, a monthly 'Buddy up' where you get to chat with another member of the group, a quarterly business book club and regular local meet ups. Any work enquiries I receive are posted in this group and the members regularly outsource work to each other.
How long does it take to complete the course?
It’s hard to say how many hours on average it will take because it depends on how much time you have or want to dedicate to it. Some people are up and running within a few weeks and others complete it over the course of a few months alongside their full-time job.
Does the course expire and do I have to do it within a set period of time?
No to both questions. You have lifetime access so you can start the course whenever you like and dip in and out of it whenever you want. You can whizz through the course and get clients within a couple of months (many people do), but you can also take longer should you choose to do so.
Can I speak to any of the trainees before I buy
You can indeed. You can read trainee case studies on my website and see video testimonials on YouTube. You can then either contact each VA directly via their website link and/or via my open VA Handbookers Facebook group.
Do you offer any payment plans?
Yes. If you click any of the pink payment buttons, you'll see the options available to you. I have trainees from all over the world and you can see how much the course will cost in your own currency by visiting xe.com.
How do I access the course once I've bought it?
The course is hosted on a private courses website. Once you click to buy, you'll immediately receive an email with your login details so you can instantly access the site and start working through all the sections. Check your spam folder if you don't receive your login details within an hour. The login email will go to the email address you use to buy the course.
Can I do this course if I don't live in the UK?
Yes. There are people from all over the world already on this course as the training is not dependant on you being in a specific location. The course focuses on how to set up a strong foundation and how to find clients.
Can I see what lessons are included in the course?
You can indeed. Just click on one of the big pink buttons and you'll be taken to the website where the course is located. There you will see payment plan options and all the different sections and lessons.
I have a few more questions...
No problem. Email email@example.com and ask away.
(Some of these are anonymous comments as the trainee didn't want their employer knowing they were setting up their own business)
"It's 3 years today since I bought your DIY course and how things have changed since then! Best decision ever. Started the course in the September, left full time work in the December and now have 3 members of staff and a thriving VA business! I think I love you a little bit." 😘 Charlotte Souber
"When I bought Jo’s DIY course I have to admit it was a “close my eyes and click” moment. I was pretty sure I wanted to be a VA but I wasn't convinced… until I signed up. Within half an hour of receiving my login details and welcome email I knew I'd made the right decision. The way Jo writes makes you feel like she's there in the room with you, talking you through every stage (and telling you off when you start to doubt!). She immediately instills confidence."
"If you are on the fence about taking this course, jump off and DO IT. The amount of education, support and resources it offers is staggering. I didn't go through it from a to z but cherry-picked the info I needed whenever I needed it. I was scared about spending the money (any money!) at the time, but am ever so grateful I did." Karen Fouts
"I followed Jo’s course to the T – I knew this was my time to shine and I wasn’t about to waste my money. Within days of completing the DIY course and publishing my LinkedIn profile I had my first client. To say I was shocked is an understatement. I already had a return on the money that I’d spent and it had only taken 6 weeks! "The course is invaluable. Now that I have completed it and I have my business up and running with more clients than I financially need, I would advise anyone to invest in the course. You'll get a very quick return on your investment." Sophie Khaksari"
"She will kill me for saying this but I owe my new-found confidence and my wonderful new business to Jo and her DIY VA course. I ABSOLUTELY wouldn’t have done this if it wasn’t for her. She’s a business woman, a mentor, a coach and a teacher and I am so glad I found her site. If you’re in doubt, lacking in confidence or just going off track and need a supportive push in the right direction then take the course, you won’t be disappointed!"
"I remember buying the course during a special offer and I honestly wouldn't be where I am now without it! I was in full-time employment at the time so I worked through it during the evenings and weekends. I secured my first client before finishing the course and left my job within 4 weeks. Two years later, we are still working together. I often dip back into the course when I need a reminder or a template etc. It's been two years now and I've learned so much. It's hard work and it is challenging but it is the best decision I ever made. I have no regrets. Thank you Jo, it was worth every penny!" Debbie Gauntlett
"I've just completed your course - for the first time. I say that because I have already dipped back in to it twice just hours after finishing it. This is just another fan mail email and I apologise, but I just wanted you to know again that everything you've imparted is relevant, useful and thought inspiring."
"I bought the course just over a month ago and it has been worth every penny so far. There's no better incentive to stop procrastinating than knowing you've just invested your hard-earned cash in something. It feels great to be working on my own thing and taking those first few steps from employee to business owner." Michelle Wright
"I started the course months ago and I now stand with three clients on retainers totalling 21 hours a month and have another two potentials lined up. My aim is 25 hours a month as my two kids are still pre-school age and I want to ensure that I'm giving them enough of my time, but the last few months have given me confidence that I will be able to grow quickly when they are at school. This would not have been possible without your course. It would have taken a lot longer and my confidence wouldn't have been at the same level without the group and your motivation. You should win some kind of an award for services to women!"
"Having such a truly awesome week - my first proper week in my new business (tho I’ve actually been a VA for 3 years!). I invested in Jo’s course a few months ago, got real, got serious and I’m loving it! I’ve had three prospective client meetings so far this week. Two more today and two more in the diary for September!" Becky Horsfall
"I just wanted to thank you for the DIY course and the VA Rock Stars Group. I have gone from stressed out to happy and fulfilled and excited in less than 3 months. I can’t believe I am so chilled out on a Sunday evening and looking forward to the week ahead. I keep wanting to pinch myself to check that this is all real and actually happening! Thank you so much Jo, I would still be supply teaching and pretty miserable if it wasn’t for you." Amy Richards
"I’m about halfway through your course and am buzzing with enthusiasm and ideas. I never thought anything like this could happen for me so I am having to have a word with myself now and again to keep my confidence up. I am loving everything about your course and your website, the realness of your communication and your real-world tips and advice."
"Thank you so much for putting together this amazing course. I’ve found the information it contains invaluable, not to mention the Facebook group, the book club and your constant communication. It really feels like value for money and don’t know what I would’ve done without it." Jo London
"I can certainly recommend Jo's DIY course. I finished it in around a month and have had loads of work as a result. The information is structured, relevant and bang up to date. You won't be disappointed. I didn't know where to start in the beginning as there's so much information out there but once I started the DIY course I was completely focused on what I needed to do. You also have access to another Facebook group where we trainees hang out and share our knowledge and best practice. It's absolutely worth the money."
"Totally worth the money! There is so much info out there and it becomes overwhelming. With Jo's course you'll be a VA before you know it but with all the best advice and support. I couldn't have done it without her - or if I'd done it on my own I would still be trying to set up. (I started 5 months ago and have loads of clients). Go for it, you won't regret it!" Lianne Kenny
"If you're keen to stop wasting time and have Jo give you a step-by-step process on how to set up your VA business (with MORE support and LESS overwhelm), and you know you'll benefit from surrounding yourself with like-minded business owners, I highly recommend you invest in this course and become a Rock Star. The Rock Stars consists of new, aspiring AND established VAs around the world, and the community is both inspiring and supportive. I hope to see you in there. Your future self will thank you for it!"
"Jo's DIY course material is worth the cost in itself, but the 'valuable extras' you get are actually INVALUABLE!" Yvette Fulton
"I had been pondering on the DIY VA course for a while but after completing the mini set up course and watching the live Q&As I just knew this was the right place for me. I have done quite a bit of my set up already but rather than stumbling along by myself not knowing really what to do next…. here I am! I can honestly say I feel a bit relieved and just so happy that to know that support is at hand. I just wish I’d done it sooner!"
"I grabbed the opportunity of one of Jo’s rare discounts almost 4 years ago and now class myself as an established VA. I really can’t recommend it enough. If you’re looking to invest to really get your business off the ground or take it to the next level, this is the course for you!"
"Jo recognises the fact that a lot of her VAs-in-training are detail-orientated over-thinkers, and because she totally ‘gets’ this, she helps you cut through the crap and concentrate on the task at hand, one step at a time (IN ORDER! 😉). I’m not even through the second lesson and my head is so much clearer and focused already. I also find myself looking forward to my ‘development’ time, it helps continue the sense of purpose I had when I had that light bulb moment. I can’t recommend it enough." Claire Chatterton
"I love this course. I bought it at full price 18 months ago and thought that it would take me a while to recoup the money... it didn't. Once I had started, it took me around two months to get everything I had invested back. Remember it is an INVESTMENT, not an expense. With lifetime access, it means when I need to refresh my process or get a kick in the pants, the Facebook group is there and the course material is on hand. Please make today the first day of your real VA career!"
"For others wanting to do the DIY course (and I say this truly from the heart) if you're overthinking it, worried or even scared to take the plunge... just do it.. you'll never know if you never try. You will be on an absolute wonderful ride and there is endless personal support in the VA Rock Stars group. Even after 2 years I still get value from the DIY course, and I've gone on to buy Jo's other courses and take advantage of the freebie stuff as well. My business will always evolve (and needs to) as I learn business... it's not just about the services I offer and my skill set but all the other hats I have to wear ... marketing, sales and even keeping up with my own admin practices. I love the endless learning despite the challenges and difficult times." Rebecca McLachlan
"I started from scratch with little money spare. But I made it my mission to get this course ASAP. I don't have years of background experience in being a PA or an EA and I was concerned that maybe being a VA wasn't for me. This course starts with your CV first and then you step through identifying skills and experience you have that you could offer as a service. I was able to see how I could use my project management and techie background to offer services to clients. The Rock Stars group is great; you really get some amazing advice in there and job opportunities are also frequently shared. I'm very glad I took this course!"
"In all honesty the VA course was the best thing I did - it goes through everything in order and makes you think about what you want to do. I’m not up and running yet but I know I’m well prepared for when I am ready to go." Jasmin Cooper
"This course really does set out everything you need to do clearly. Before doing it i had a jumble of ideas and was getting nothing done. But whilst the course is amazing, I found the most valuable thing was the membership of Jo's Rock Stars group where you really do get every little query answered. If you think the Handbookers group is good, come and join the Rock Stars. You wont regret it."
"It is 100% worth investing in Jo's DIY VA course. It's an easy to follow process with loads of information which gets results." Charlotte Rogerson
"Fabulous is the phrase that comes to mind when I think about this training course! The training is abundant with best practice advice and tried and tested techniques to take you from thinking about starting your own business to being up, running and earning. Jo has worked with professionals in many fields and she's incorporated their expertise which covers every aspect of business start-up in a no-nonsense, step-by-step approach. The training is written in a very conversational manner – it feels like Jo is actually talking to you. There's information to read, videos to watch, work to complete, lots to think about, lots to challenge your thinking, and above all, it’s fun to do. I’ve really enjoyed doing this training and I’ve learned a lot more than I bargained for along the way. This training would be a true asset to anyone looking to start their own VA business and comes with my heartfelt recommendation."
"I recently took the plunge and bought the DIY VA course and I can honestly say it is absolutely the best decision I have made this year! I was growing my business and wanting to take it more seriously. I worked through the step by step course, (now 85% complete) my business is growing, my confidence is growing and I am so excited for the future. I honestly would not be in this position with my business if it wasn't for the DIY Course - and to know I have lifetime access and that Jo updates the course content regularly is just such awesome value for money. In addition I have felt supported in all the changing trends of business in the UK, GDPR, insurances, legalities and technology. Being part of the trainee-only group is like having a huge encyclopedia of VA knowledge at your fingertips with cheerleaders telling you "you've got this" when you're having a wobble. I honestly feel this course has given me more in terms of specific business learning, mindset and work approach than any number of years did at University! It's meant that I can do the work I love, make a living from it whilst also having a flexible lifestyle to be present for my young children. Thank you Jo for everything you do in the VA world, for your honest, gritty and down to earth approach. For saying it how it is so we can all get real and crack on with the job in hand!" Becky Horsfall
"I knew I needed to invest in my future success by completing comprehensive training. I'd been a part of Jo's Facebook group for some time so it was logical to learn more from her. I've not looked back and remain amazed at how much my life has changed in two short years. I now work school hours only and my clients fit in around that. I get to walk my daughter to and from school every day and that, to me, is priceless. I can't thank Jo enough for giving us her brain in this training and for the wonderfully collaborative community she's gone on to create. Five out of five stars from me!"
"I did a lot of Googling, came up with this thing called virtual assistance and discovered the VA Handbook. I immediately bought the course and now in my 50s I've got a second career. So I would say to anyone who's fed up of corporate work, do it, you can. I needed to get to a really low place in order to quit and start my VA business but I found the light at the end of the tunnel to be Jo's VA DIY course. I can't recommend it enough - it enabled me to focus and re-energise." Judi Evans
"The biggest thing for me is that not only do you get the training (which includes how to get clients) and a hell of a lot of support from the group, you also get a lot of mindset stuff that helps massively with things like pricing. I've even picked up work directly from the group too, as people sometimes share work if they've got too much on or it's not their skillset. I'd only invest in the course if you're 100% serious about setting up a business. But if you are, and it sounds like you'd make a great VA, then I'd recommend it. It was the making of me."
"Jo really knows her stuff and teaches us in a way that is straightforward, honest and practical." Sarah Ibrahim
"FAN MAIL! I've just completed section two and am bloody loving your DIY VA Course. It's like a great TV series you don't want to end!"
"I’m pleased to announce that I’ve finished Jo’s DIY course. It gives you an excellent framework to work against while encouraging you to set up your business to reflect YOU. It’s so satisfying to know that everything from my branding to my website has been carefully thought out in line with everything I want to achieve in my business. For anyone thinking about buying the course, I’d say DO IT!! Excellent value for money and I don’t know what I would have done without it." Lynne Lumsden
"I’ve been an EA for 15 years and am looking to get into the VA space. I completed the course two days ago and got my first enquiry today!"
"I’m not even halfway through and am already about to sign my first client. The course helps organize your brain by allowing you to follow a format which alleviates the stress of feeling like you’re going it alone without any guidance. It’s awesome!"
"I am coming up to my first year business birthday and couldn’t have done it without doing this course... it set me on the right path. I love the VA life." Suzanne Whiteside
"Best decision I’ve ever made was signing up to your course. It’s given me focus, confidence and direction. I know I’ve saved huge amounts of time by following it already and avoided some costly mistakes."
"When I decided to become a VA I really didn't know where to start. This course is fabulous. It really helped me focus on my strengths, look at the services I can offer and above all, how to approach potential clients. Jo genuinely wants people to succeed. I'm so happy I found this course."
"I followed the VA Handbook website for a long time. I subscribed to Jo's newsletters and then I eventually bought the course - it has been a game changer. The DIY VA course is an A-Z of business start up. It's so resourceful as you exchange ideas and help each other go through the journey like a family or sisterhood! I have 3 children and it took me forever to set up but I'm glad I did it. Part-time salaries are c**p and I charge £30 per hour and have clients who pay it! In fact, I just completed a digital transcription job yesterday (straight audio) and I charged £150."
"I have wanted to start my own business for a couple of years now. As a single mom to two kids, I hate being away from them all day! I started the VA course last night and just WOW!! I have no words. Best course I have ever seen. I love how it starts with adjusting your focus to becoming a business owner! I have been reading all of the posts on here too and let me just say y’all are amazing. Thank you for letting me part of such an amazing group!" Sarah Pulliam
"I am currently on maternity leave and working through the DIY course but wanted to share that I’ve just landed my first retainer client (first client full stop) at five hours per week! I’m utterly delighted. Without the trainee Facebook group and the course I think I’d have just felt a bit lost. I’m still kind of nervous and I don’t have everything set up yet, but I just wanted to share my story for anyone just starting out like me who feels a bit overwhelmed but really wants it... you can do it!"
“If you’re looking for someone to tell you what you want to hear whilst you wallow in your comfort zone, keep on moving. But if you want a realistic, sustainable, dynamic business model that works - look no further!”
"It is the best course out there. Everything in it is beneficial, and Jo and the Rock Stars support is second to none." Ann Hunt
"This is an extremely well thought out and informative course for anyone who is considering becoming a Virtual Assistant. There is so much information, advice and templates that I can't see how anyone could set up without it, to be honest. You're not left alone either and I know that if I have a question I can ask Jo at any time in the trainee Facebook group. This is my VA bible!"
"This course and this path in my life has been one of the smartest things I've ever done. Jo and the Rock Stars Facebook group have been my constant guides. I've now been doing this full time, exclusive of any other employment for about a year and a half. I support myself and my three kids. It is a lot of work, it is NOT a 'get rich quick' scheme, but it is absolutely real."
"The course will certainly help you drill down into all the important stuff such as your ideal clients and niche etc. I took the course and still use it to refresh and improve on things. I've gone from strength to strength since taking the course, I am now much clearer and more focused than I have ever been and my business has thrived because of it." Victoria Lofthouse
"The course is fab. I've worked through all the stages, I have a website that I'm happy with (although I know I will change it a bit as my services change and increase), I've set up my Twitter and updated my LinkedIn and I'm now enjoying my children for the summer. This is the perk of being a freelancer and the reason I gave up my previous business was because I couldn't control my workload to give my children quality time during the holidays."
"What a fantastic course. I have wanted to work for myself for so long, but just didn’t know where to start. The modules are so easy to understand, with no jargon, which will help to give me a flying start – thank you so much!"
"The course will definitely help you identify your niche and how/where to find new clients but it also covers so much more. I would say if you can afford the investment then it’s worth it if you are wanting to grow your business. Plus you get to join the secret Facebook group which is great." Camille Georgina Ford
"OMG!!! Bought the course two weeks ago - just got my first client!! Scary and exciting."
"Jo’s DIY VA course is invaluable. Before I bought the course I searched the web a million times for information as I was all muddled, overloaded and really didn't know how or where to start. I highly recommend this course. Thanks Jo!"
"It’s a step-by-step approach to going from unemployed Mummy to business owner with clients. I don’t see myself being an employee ever again. I feel very fortunate and very happy. You don’t get a certificate at the end of it or a graduation ceremony, but you do get your own business and the chance to live your life on your own terms." Fay Blakey
"I still refer back to the course every now and then after doing it about 18 months ago or so. There's always stuff to refresh or improve on." Sarah Stiffin
"It's a no-brainer. The support is second to none and I would never have had the courage without the course. It gives you all the right information and the constant encouragement to crack on with it. Definitely sign up. Since completing the course, I have not looked back. The flexibility that comes from working for yourself is great and for the first time I have been able to spend a lot of time with my daughter during the school holidays. My daughter made a comment to me the other day and I quote: “You seem so much happier now Mummy”. And I think that says it all!" Emma Conway-Hyde
"I absolutely love my job! The DIY Course is an absolute must if you want to become a VA. The process is sensible, the information is thorough. Work through it and you could be running your VA business in no time - and you could even love Monday mornings too! Go for it!"
"I set up really quickly and in the right way with Jo's help. Otherwise I think it would have taken me ages and lots of avoidable mistakes along the way. With the course I felt ready and confident to take on clients. Six months after setting up and I have loads of work coming in!"
"Everyone should buy it! Its crazy to know that since I bought the course this time last year, I've quit my job and have now been happily freelancing since April! Buying the course gave me the courage and another reason to quit and do my own thing. I promise you won't look back if you work hard at it." Sophie Mason
"I wanted to thank you for your amazing DIY course. It's been year since I bought it and it really has opened up so many opportunities for me. Before then, I didn't realise that someone with my skill set could be a freelancer. I had always assumed the lifestyle was for dog walkers or crafty people!"
"It is exactly 6 months today that I first signed up for Jo's free guide to becoming a VA. 17 days after that I signed up for the DIY VA course, and 5 days later I went into redundancy consultation at work. WOW - what a roller-coaster 6 months. Without this amazing course and the support of Jo, the Rock Stars group and my new VA friends I would NEVER have summoned the courage and strength to build my own business. There have been ups and downs, and I have made mistakes, but I can honestly say that I will never go back to being an employee. If you are thinking about doing this, stop thinking and just do it. Make it work for you. If I can do it, anyone can." Deborah Hoult
"You so need to sign up for Jo's DIY course. It's EXCELLENT! I've learned so much, have my first client and haven't even finished the course yet. Jo is so friendly and helps you every step of the way. She's covered all the bases and then some for starting a VA business (and making sure it thrives). So stop what you're doing and buy the course now!" Naomi Neita
"I took my leap of faith about two weeks ago and now I'm motoring!! You can go at your own pace and I have to say the course has given me oodles of confidence too. I love the style, the content is all very relevant and it really does prepare you to launch your business. What are you waiting for... go for it!" Emma Levings
"Can I let you into a secret? I only started part one of the course, got two clients and haven't actually managed to do any more because I'm too busy to finish it! Doing the course gave me the kick up the bum I needed and now I'm doing 20 hours a week client work on top of a full-time job, and with a 3 year old son!" Charlotte Souber
"The course was an excellent investment in my future and I had recouped ithe cost within my first week of working. I love being a VA, it’s interesting, varied, and I love running my own business. I am definitely happier which automatically makes everyone around me happier. I have more time with my kids and we can do things at a moment’s notice now like finish early and go to the seaside if it’s sunny." Laura Coyle
"I couldn’t wait to get going and I did the course during nap times and in the evenings and ticked off everything on the checklist just one month after starting it. For me it was life-changing. I’m happier, I’ve made new VA friends and I feel like I’m ‘Sadie’ again rather than just Mummy. I can’t ever imagine going back to being an employee. It’s also a bloody bargain for all of the guidance and support you receive – I’d never have been a VA without doing this course." Sadie Finch
"I started the course at the beginning of June and completed it mid August. So far I have three clients and I’m leaving my full time job next week. I am beyond excited and thrilled that I have been able to get clients so quickly. Everything is so different now. My outlook on life is far more positive than it has been for years. I have just EIGHT DAYS to go and I am a full time VA! Jo’s course content really is amazing and I honestly cannot recommend it enough." Jo Lewis
"For anyone sitting on the fence about signing up just GO FOR IT! I did the course last year and launched my business in July when my youngest was 9 months old. Seven months later I'm at capacity and about to take on my first associate. If I can do it anyone can! The Rock Stars support group is fantastic and having access to so many experienced and other newbie VAs is invaluable. Plus you get first dibs on any work offers that come to the group. So what are you waiting for?!"
Email firstname.lastname@example.org if you have any questions about the course.